The Still
The Still is a designer holiday hideaway in Shoal Bay, NSW. The goal was to capture the essence of the holiday home and surrounding area. Shoal bay is known for its idyllic calm sandy beaches and a laid-back coastal lifestyle. This aspect of relaxing and slowing down became the core pillar of the brand identity.
A slightly retro colour palette and typography style lent itself to this visual identity, complimenting the colour palette already in use throughout the interiors. For the cherry on top I was able to commission a hand-blown neon light in the shape of the logo to be placed above the main stairwell of the home.
